After weeks of teasing us on social media, Jennifer Lopez has finally revealed her campaign with Italian clothing label Intimissimi. Following in the footsteps of the likes of Irina Shayk, the new Intimissimi Global Ambassador took to her Instagram (again) to share her advert for the brand’s SS23 collection.
Heading to the brand’s website you can now find a “Picked by Jennifer Lopez” category featuring the singer/actress/producer/businesswoman’s favourite pieces for the latest collection – including the set worn by J Lo herself in the new video. Given she’s been known to post a lingerie pic or two, we have to admit we were curious to see what Jen would go for from the Italian summer-inspired collection. And fun fact: the video was set and filmed in Positano, glimpses of the city can be seen throughout.
In the short film, the star can be seen lounging on a bed and in the garden of an Italian house all while wearing the Pretty Flowers Sofia balconette bra in Valentine pink and ivory, matching briefs, and a coordinating silk kimono in the same rich Valentine pink hue.
The Pretty Flowers set is crafted from elegant lace and features embroidered ivory blooms across the lightly-padded mesh cups, trim, and shoulder straps as well as the sheer knickers. And it comes in 10 colourways, so if pink’s not your vibe there’s plenty of choice.
J Lo had previously given a sneak peek of the collection in a pre-Valentine’s Day reel. Captioning the post “Amore 💙💙 #ValentinesDay is only 4 days away …” she can be seen wearing the Steal the Show balconette bra in digital turquoise with a powder white silk kimono draped around her waist having slipped off her shoulders.
With all of these styles and more now available to shop, we’ve rounded up our 12 best buys from the range. If it’s good enough for J Lo…
Pretty Flowers Sofia Balconette Bra
Pretty Flowers Briefs
Silk Kimono
Steal the Show Balconette Bra
Mannish-Cut Jacket in Silk Satin
Silk Satin Trousers
Pretty Flowers Modal Top
Pretty Flowers Full-Length Modal Trousers with Cuffs
Pretty Flowers Babydoll
Pretty Flowers Lace and Tulle Body
Pretty Flowers Lara Triangle Bra
Pretty Flowers Thong with Side Straps
